goose. | Apparel Strategy & Design Agency

Every Day Integrated Function – The Brands to Watch

Progressive Teamwear for a new chapter of McLaren

WHAT WE DO

Goose Design is a Fashion & Sportswear Trend & Design consultancy.
We can work with your brand on Apparel, Footwear, Accessories, Branding and Graphics,
Uniform and License concepts.

We can deliver [1] Strategic Direction [2] Brand DNA
[3] Creative Direction and Trend Reports and [4] Design, Innovation and Development.

WHAT WE DO

Strategic direction
Create a clear strategy to achieve the real objectives of your brand. We understand your consumers, know your brand positioning and outline brand values to create price-points and line architecture. We benchmark your competitors, create a branding and label strategy, outline your marketing direction and tone of voice.

Brand DNA
Define your brand through product and marketing stories. Become a unique brand with substance and genuine character. Consider the elements that really make your brand what it is. Understand how to implement the DNA into product & marketing strategies so consumers can engage with your brand through relevance and authenticity.

Creative Direction and Trend Reports
Creating a fresh and unique seasonal story that reinforces your Brand DNA. We enable your brand to be relevant to consumers and current trends. We look at movements in fashion, art, music, technology, product, architecture and London as an influential scene along with trends in fashion and sportswear, such as silhouettes, fabrics, graphic and prints and colour.

Design, Innovation and Development
Working to a brand’s line architecture or innovation strategies to create collections or stand alone design concepts. We can create collections in apparel, footwear and accessories and 360 degree concepts in men’s, women’s and childrenswear. We also can create branding and label packages. With our expertise we can oversee development and have worked overseas in factories to see sampling through to production.

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WHAT OUR CLIENTS SAY

Our colleagues tell us that the design is fit for purpose, comfortable and in fitting with the fresh, new look of our digital stores. The key to our success is down to our focus on listening to so many of our colleagues (over a thousand of them). This was done in partnership with our chosen designers, Goose Design Ltd.

Sharon Boyd - Programme Assurance Manager, Argos

The team at Goose was incredibly insightful on how to capture the heart of the Lee Cooper brand and push it forward utilising its Brand DNA. We have worked with them for nearly 5 years and increased sales year on year.

Andy Dunkley – CEO, Lee Cooper

Working with Goose for many years, I have asked them to work on a number of brand defining collections, working on both Design and Development solutions. I have found them to be a friendly team, passionate and highly skilled in what they do.

Craig Buglass - Global Product Director Canterbury of New Zealand

Goose submerge themselves in the depth and culture of a brand, understanding where the brand is and where it wants to move toward.

Paddy Muldoon - Global Product Director / O’Neill

It is great working with Jenni and the team. Having spent time getting to understand the brand, they set about creating our trend book with speed, passion and efficiency

Marc Greene - VP, KangaROOS International KangaROOS, Pentland, UK

Working with Goose has brought our collections to a new level. Goose listens very carefully and finds the correct pathway for translating our company and brand values into our ranges. We also appreciate the passion they put into our collaboration

Andreas Schmidt - CEO and Owner, Fraas, Fraas Germany

Contact Goose

Where to find Goose

The Social Goose