Grenfell SS16

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Project Brief

For the Grenfell Bluebird SS16 range we designed a capsule collection taking inspiration from the accomplishments of Sir Malcolm and Donald Campbell whilst also looking at into their lives outside of competition. We looked back to the archives for inspiration into key styles and to the future for directional pieces that connect to the past to create a range for SS16 that feels fresh and desirable with a sense of clean, luxurious utility.

We hope Bluebird will establish the brand as the dapper man’s go-to for modernised classics.