Lee Cooper Apparel AW11

Project Brief

After extensively researching the the brands global market, Goose reverted to the Rock and Roll heritage of the British old school denim brand to create brand new ranges for the Lee Cooper men’s and women’s apparel collections.

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Lee Cooper Apparel SS15

This new Spring and Summer seasonal direction and collection was inspired by the industrial influence of the East End waterways, during the 1950, and its transition from commercial transportation to a form of leisure . Goose categorised four drops across this theme and designed some key looks to best illustrate the direction that were distributed to global licensees.