Working with Nike Skateboarding Goose Design developed the concept, strategic direction, graphic branding and garment prototypes. The project targeted the urban utility market addressing the needs of the non-conventional urban athletes. Products were designed to feel familiar utilising traditional fabrications whilst incorporating appropriate levels of innovation.
Also in Nike : Archive
Nike took the step to introduce a more contemporary line into their current Golf collection which was requested from the Northern European Golf contingency. Goose looked at slimmer silhouettes and a more dynamic colour palette that would redefine Nike Golf on the green.
Also in Nike : Brand
Nike Soccerworld is a concept that combines Nike innovation and design aesthetics together with the culture and energy of Football. The Football store concept was initially targeted towards the Far East market with a plan to roll out stores across Asia Pacific.