Timberland Branding FH09

Project Brief

Branding Package to work with FH09 Collection

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The US Bootmaker brand called on Goose to deliver a clear, creative strategy for the global apparel division. Working closely with the internal creative, merchandising, development and marketing teams, Goose delivered a structure and a framework which projected the appropriate creative voice through this meaningful organisation. Presentation styles were created to re-inforce the label strategy across the apparel offering.